Ben Lee is a seasoned casino start-up specialist with a strong focus on marketing. His expertise lies in creating innovative gaming concepts and properties that prioritize customer service above all else. With an in-depth understanding of the Asian customer market, including VIPs, Ben is a true industry insider when it comes to segmentation and strategy development.
His specialties include casino start-ups and Asian market segmentation and strategy development, making him a valuable asset to any gaming company looking to expand into the region.